We’re a set of creatives focused on Persuasion, with a mission to make communications truly pierce through hearts and shape perceptions.Being too close to see your business value clearly and how to speak about it. We uncover this through our Messaging or offerings that don’t align with your customers’ expectations. For those who hadn’t booked in for the experience, our beautiful bar served wine for consumers to enjoy while relaxing in a deck chair while watching the ICC cricket on our large screen.Results Over 2.5 days 1200 glasses of wine were purchased and over 200 took part in the sensory experience.
As well as all the pink stuff consumers can also get their brows done at our Brow Bar!This year we designed a contemporary pink space, with instagrammable moments throughout, from our all-pink palm leaf arch, to our stunning mirrored cube light box.To celebrate the release of a new fragrance from DKNY, along with a re-brand The Persuaders designed and created the worlds first transatlantic selfie-booth that allowed consumers in the UK to speak live with New Yorkers.The brief was to bring to life the fragrance ethos of #NYMadeMe, telling the story of New York and why it’s such a dynamic and creative place.
"Customers purchased tickets via Event Brite for the experience with each session lasting an hour and a half. We also partnered with The Persuaders to drive footfall to the regional experiences, an aspect that was integral to the campaign and something that helped to create a consistent narrative from press to influencers and finally consumers.”We also knew that Benefit had to contend with a global product embargo - always a challenge. When shoppers approach the mirror it speaks to them in rhyme and suggests they try one of four new colours of mascara or eye-liner.

See the work of our full service content design agency. As part of this relationship we also designed and produced a number of premium global fashion events that previewed the new collections in a setting that was inspired by the Black Label store concept and first class air travel. This of course builds anticipation and excitement for die-hard fans but also brings intrigue for potential new customers. Around 20 artists worked on each figure and it took four weeks alone to create Cara’s trademark eyebrows with each hair inserted individually by hand. The Tanqueray Gin Palace was an innovative new direction for this Gin brand, reinvented for a new audience. Transforming fresh ingredients into interesting and tasty dishes, each one will leave with a host of new skills, cuisines to make and reason to enjoy family dinner times. Our team delivered the Max’s Morning Reviver sandwich samples to nearly 2000 lucky (and no doubt hung-over) commuters along with a glass of delicious Virgin Mary with DIY garnishes.For many, bringing together endorphin-releasing activities all under one roof could sound too good to be true, but for the UK’s number one makeup brand, Benefit Cosmetics, happiness is something that’s core to its DNA. 1 Trophies.Inside OXO2 we curated an exhibition of the photography and used bold lines to create flow through the space, inspired by the motion of the game. We created an immersive experience - a summer lawn complete with a cottage garden and 10ft oak tree where guests could book a picnic rug and watch Wimbledon on a giant screen out of the rain. Also known asSee list GenreAction, Adventure, Comedy Created byRobert S. Baker Starring Tony Curtis Roger Moore Laurence Naismith Theme music composerJohn Barry Composer Ken Thorne David Lindup Don Kirshner Country of originUnited Kingdom Original languageEnglish No. There is even a chimney breast that rises above the stand where guests can wind up a special Santa In-Tray and place their Christmas gift wishes in which is then delivered down into the workshop!Embarking on a gastronomical world tour – from Mexico to India – guests created and enjoyed a meal full of flavour.

Adam Garcia, Olivia Inge and Tim Westwood were also among the famous faces who attended the star-studded event at Butler’s Wharf Pier.World-renowned DJ Norman Jay MBE was on the decks as guests joined the Croatian Prime Minister Zoran Milanovic, Minister for Tourism Darko Lorencin and Croatian National Tourist Board director Ratomir Ivicicto to sample Croatian wine and canapes, while British street artist Inkie created a cool and contemporary live artwork called ‘Full of Life’.

Capacity was reached overnight welcoming hundreds of influencers and target consumers. This space was used for a media lunch followed by high profile interviews and an evening party attended by the biggest names in Women’s Tennis.For the second year we’re delighted to have designed and produced the all-pink pop-up shop for the Bold Is Beautiful philanthropic campaign for Benefit Cosmetics.The shops, open throughout May in London, Glasgow and Cardiff, sell a mouth-watering array of donated pink items, with all proceeds going to the Look Good Feel Better and Refuge charities. They bring energy, enthusiasm, flexibility
Copyright 2020 the persuaders agence